National Visitor Survey (NVS) results, year ending June 2022

Figure 1: Key domestic visitor highlights for Victoria

Some top line stats for domestic travel to and within Victoria for the year ending June 2022. Spend $12.7 billion down 21 per cent on the year ending June 2019. Visitors 19.9 million down 32 per cent on the year ending June 2019. Nights 61.4 million down 24 per cent on the year ending June 2019. Day trips 42.2 million down 31 per cent on the year ending June 2019.

Figure 2: Domestic overnight visitation summary results

Table Title - Victorian Domestic Overnight Visitor Summary Table, Year ending June 2022. Column one title is Visitor Expenditure Estimates (includes airfares and long-distance transport costs). Victoria: $16.2 billion in year ending June 2019, $12.7 billion in year ending June 2022, down 21 per cent. Melbourne: $9.0 billion in year ending June 2019, $4.9 billion in year ending June 2022, down 45 per cent. Regional Victoria: $7.2 billion in year ending June 2019, 7.8 billion in year ending June 2022, up eight per cent. Column two title is Overnight Visitor Estimates. Victoria: 29.0 million in year ending June 2019, 19.9 million in year ending June 2022, down 32 per cent. Melbourne: 11.0 million in year ending June 2019, 5.4 million in year ending June 2022, down 51 per cent. Regional Victoria: 18.7 million in year ending June 2019, 14.9 million in year ending June 2022, down 20 per cent. Column three title is Visitor Nights Estimates. Victoria: 81.2 million in year ending June 2019, 61.4 million in year ending June 2022, down 24 per cent. Melbourne: 30.0 million in year ending June 2019, 17.0 million in year ending June 2022, down 43 per cent. Regional Victoria: 51.2 million in year ending June 2019, 44.3 million in year ending June 2022, down 13 per cent.

For the year ending June 2022 (released September 2022), key points include:

  • Domestic overnight expenditure in Victoria was $12.7 billion in the year ending June 2022, up 44 per cent year-on-year, and back to 79 per cent of the pre-pandemic year ending June 2019 (down $3.5 billion).
  • Regional Victoria is leading the state’s overall recovery with stronger performances for the year-to-date results, driven by local intrastate demand as people have chosen to travel closer to home, with some indicators back above pre-pandemic levels.
  • Domestic overnight spend in regional Victoria has fully recovered and was ahead of the pre-pandemic year ending June 2019 recording an increase of eight per cent (or up $579 million). Domestic overnight spend in regional Victoria was worth $2.9 billion more than Melbourne, generating 61 per cent of total domestic overnight spend in Victoria in the year ending June 2022 compared to 45 per cent in the year ending June 2019 (pre-COVID-19). Overnight visitors to regional Victoria also increased (+13 per cent) to 14.9 million year-on-year, up 1.7 million visitors compared to the year ending June 2021. However, overnight visitors remained below pre-COVID-19 levels (-20 per cent or down 3.8 million).
  • Intrastate overnight spend in regional Victoria was also well above the pre-pandemic year ending June 2019 (+19 per cent or +$1.1 billion) in the year ending June 2022, reflecting excellent recovery momentum. The largest loss in spend in regional Victoria was noted from interstate travel due to state border closures (-33 per cent or down $522 million compared to the year ending June 2019). In terms of the more recent quarterly results for June 2022, intrastate overnight spend in regional Victoria was well above the corresponding June 2019 quarter (+55 per cent), with interstate overnight spend also higher (+11 per cent).
  • Melbourne noted a strong rebound in domestic overnight spend compared to last year during a period of restrictions (+81 per cent to $4.9 billion). Annual domestic overnight spend in Melbourne was back to more than half of its pre-COVID level (55 per cent of the year ending June 2019 results noting a loss of $4.1 billion), reflecting to its higher reliance on interstate visitors and extended restrictions. Notably, the latest June 2022 quarterly results show that both interstate and intrastate overnight spend in Melbourne are above the corresponding pre-COVID-19 June 2019 quarter results, with higher growth noted in interstate spend (+19 per cent) compared to intrastate spend (up one per cent). As such, total domestic overnight spend in the June 2022 quarter was 12 per cent above pre-pandemic June quarter 2019.
  • Daytrip spend to/within Victoria was back to 87 per cent of the pre-pandemic year ending June 2019 at $5.4 billion in the year ending June 2022 (-$806 million vs pre-COVID-19), with a higher rate of decline in daytrip spend noted in Melbourne (-22 per cent) compared to regional Victoria (down seven per cent) versus the year ending June 2019.

How many Australians visit Victoria, where are they from and how much do they spend?

Previous releases:

Visit Tourism Research Australia for a range of interactive dashboards and monthly domestic visitor data.

Next NVS release: year ending September 2022 data in December 2022 (TBC)

Where are Victoria's tourism regions, and what do we know about regional visitation?

How many Australians will visit Victoria in the future?

Domestic Visitor Profiles

Visit Tourism Research Australia to access a suite of 22 domestic visitor profiles to better understand various domestic visitor segments based on who they are (e.g. family group) or what activities they undertake (e.g. Arts and Culture).

Page last updated 30 June 2021. Data considered correct at time of publishing.