Regional visitation
Regional market summaries
These summaries provide key tourism data for Victoria's 12 tourism regions. They include information on domestic and international visitor numbers and visitor expenditure from the National and International Visitor Surveys (year ending September 2020 results). Information is also provided on the economic impact of tourism to each region in terms of employment and Gross Regional Product (GRP) from the latest release of the Victorian Regional Tourism Satellite Accounts 2018-19, as well as the State Tourism Satellite Accounts 2018-19 for the State figures.
- Daylesford and the Macedon Ranges Regional Summary year ending December 2020 (PDF 465.31 KB)
- Geelong and the Bellarine Regional Summary year ending December 2020 (PDF 321.91 KB)
- Gippsland Regional Summary year ending December 2020 (PDF 442.23 KB)
- Goldfields Regional Summary year ending December 2020 (PDF 335.96 KB)
- Grampians Regional Summary year ending December 2020 (PDF 321.35 KB)
- Great Ocean Road Regional Summary year ending December 2020 (PDF 300.2 KB)
- Melbourne Summary year ending December 2020 (PDF 333.83 KB)
- Mornington Peninsula Regional Summary year ending December 2020 (PDF 265.9 KB)
- Murray Regional Summary year ending December 2020 (PDF 258.74 KB)
- Phillip Island Regional Summary year ending December 2020 (PDF 236.46 KB)
- Victoria's High Country Regional Summary year ending December 2020 (PDF 299 KB)
- Yarra Valley and Dandenong Ranges Regional Summary year ending December 2020 (PDF 285.93 KB)
- Regional Victoria Summary year ending December 2020 (PDF 248.12 KB)
- Victoria Summary year ending December 2020 (PDF 334.48 KB)
For the latest information on domestic and international visitors to Victoria's regions, please visit the below pages for the most recent results updated every quarter by the Tourism Events and Visitor Economy (TEVE) team:
Regional map
The map below provides information on the sub-regions that make up Victoria's 12 tourism regions. These regions form the basis of data reported from the National Visitor Survey (NVS) and the International Visitor Survey (IVS), published by Tourism Research Australia every quarter.
Other resources
Further research relevant to regional tourism including reports on Visitor Information Centres, accessible tourism, the sharing economy, the visiting friends and relatives market and cycle tourism are available on our Other tourism and research insights page.