Business precincts are places where people gather to work, shop and celebrate. These precincts celebrate our diverse cultures. They help people feel proud, valued and connected, and provide valuable goods and services.

Precincts can help local businesses grow by:

• creating local jobs
• helping local businesses work together
• bringing more visitors to local areas
• providing places for people to work, meet and connect.

Creating strong and vibrant precincts

When businesses, business associations, local councils and communities work together, precincts thrive. Everyone benefits when a community has lively and welcoming spaces to meet and do business. There are many ways to strengthen multicultural business precincts.

Improvements can include:

• local events and activities
• marketing campaigns to promote the area
• improvements to local streets and public spaces
• activities that improve visitors’ experiences
• activities that help business owners connect and build skills.

You can help shape your local business precinct by starting or joining a project.

The Good Practice Guide has examples of projects from metro and regional Victoria. Find useful lessons and ideas.

Support to improve business precincts

Local councils are helping to improve multicultural precincts. This includes projects supported by the Multicultural Business Precinct Revitalisation Program and similar programs.

Improvements include:

• better spaces for visitors, with outdoor furniture, dining areas, stages and places for recreation
• upgrades to public facilities, such as lighting, walking and cycling paths, shade and attractive green spaces
• signs that help visitors find their way around
• public art, such as murals and sculptures
• shopfront upgrades that improve their appearance and reflect the area’s character.

These changes make precincts more attractive and easier to visit. They also make them better places to do business, helping local economies stay strong.

Connect with your business precinct

You can help your area thrive and connect your business with the wider community.

Find support and take part in activities that celebrate local businesses and your culture.

Learn more with Connect your business.

Related links

• Good Practice Guide
• Join a business association
• Engage with local councils